Online courses with everything you need to develop proposal writing skills to start winning more proposals, increase your win rate, and go after bigger and better contracts!
A word from our founder and trainer, Demi Utley:
Choose From:
Proposal Writing Courses
CREATE PROPOSALS THAT CONNECT WITH BUYERS
Leveraging Storytelling in Proposals
In just over one hour, this training will teach you the proven 7-part storytelling framework that will transform your proposals. You’ll learn how to create proposals that speak to buyers to ultimately win more projects.
Access now for only
$135
STOP DREADING EXECUTIVE SUMMARIES
Executive Summary Masterclass
This one-hour training will teach you how to write Executive Summaries that sell for you using the proven 3-part structure. It’s time to stop using the same Executive Summary for every proposal and learn how to craft one that inspires buyers to keep reading!
Access now for only
$75
Enroll today for only
$1,395
*Payment Plans available
A COMPLETE PROPOSAL WRITING DEEP DIVE
Persuasive Proposals
You no longer have to hire proposal writers to create engaging and persuasive proposals — this course gives you all of the templates, tactics, and guides you need to learn how to write your best proposals today — even if you have little time and hate writing.
Persuasive Proposals teaches you how to truly write customer-focused proposals that buyers love.
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You struggle to translate the technical aspects of your solution into bite-sized chunks buyers can actually evaluate
You wish you had a magic wand to make it clear in your proposal why your solution is the best choice for the customer
You open your most recent proposal and copy and paste into the new one because you don’t have the time or energy to write new content
You drop everything to hit the proposal deadline only to hear back weeks later that you lost (again) and you don’t know why
You use a template from years ago even though your win rate is nothing to write home about, and you wish it better connected with today’s buyers
Stop wishing you had more contracts and start winning them!
RFP Courses
GET THE PROVEN BLUEPRINT TO WIN COMPETITIVE RFPS
Bid to Win: Advanced RFP Strategy
Get your team on the same page with a proven, repeatable process that will inspire everyone to contribute so you can create competitive RFP responses.
This course teaches you how to research your competitors, craft a solid win strategy, and put it into practice for each RFP response.
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→ You often respond to competitive RFPs and are ready to create a winning strategy.
→ You keep losing to the same competitors and want to learn how you can position your company to win more.
→ You want a proven process that you can follow for each RFP to ensure you create a tailored strategy that will perform well.
→ You (or your competitors) operate in the public sector, and you want to learn how to use FOIA requests to gain a competitive advantage.
→ You have goals for a good win rate and are ready to make that a reality.
→ You’re ready to focus on quality proposals that score well rather than sending out as many as possible.
→ You’re in a competitive space, and you want your proposals to stand out.
Enroll today for only
$797
*Payment Plans available
Get started with RFPs for only
$575
LEARN HOW TO ENTER THE WORLD OF RFPS AND AVOID COMMON MISTAKES
RFPs 101
This course teaches you about the procurement process from start to finish and what you need to do at each step along the way.
From reading RFPs to outlining your content to following up after you submit, you’ll learn what procurement teams watch for and how to meet their expectations.
If you’ve been curious about RFPs but don’t quite understand the process, then this is the course for you.
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A customer asked you to respond to an RFP but you don’t know where to get started.
You’ve been monitoring bid sites and want to finally start responding to RFPs.
You’ve responded to a few RFPs with no luck and feel like you’re missing something.
You’ve gone after a few RFPs and need a more reliable, proven process to save time and create your best response.
GET THE SECRET TO WINNING RFP STRATEGIES
RFP RESPONSE STRATEGY MASTERCLASS
Once you master the basics of RFPs, the next question is “How do I create a winning proposal strategy?” That’s exactly what you’ll learn in this one-hour training. You’ll walk away with a proven framework to score more points when bidding on RFPs.
Create a winning strategy for only
$85
Proposal Design
Master proposal design today for just
$375
STOP SENDING OUT EMBARRASSING PROPOSALS
Designing in Word Mini-Course
This mini-course quickly walks you through ow you can immediately update your Word template to create proposals that are visually engaging, persuasive, and present your best case.
You don’t have to be an expert designer to create a well-designed proposal. We use Word for this training because it’s a tool nearly every company has, and most companies use it for proposals anyway.
If you’re ready to revamp the look and feel of your proposals so customers can’t wait to read your content, then sign up now!
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You write your proposals in Word and are ready to learn how to improve the design
You are not a designer yet you find yourself responsible for designing proposals
You have a basic knowledge of Microsoft Word and want to learn new features
You understand Word, but you need more of a design foundation
You want to make sure your proposals are designed with buyers in mind
Not sure which course is best for you?
Send an email to hello@utleystrategies.com, and we’ll help you find the right training!
Meet the Instructor
Both courses are taught by Demi Utley, an APMP-certified proposal manager with an MBA and the founder of Utley Strategies. After learning how major companies win proposals, Demi launched Utley Strategies to help small businesses do the same. She has helped clients spanning industries from technology to healthcare to construction and more create their best proposals. In these courses, you’ll learn how to you can do this too.
